An interactive packaging design was creative for Red, a company that believes in empowerment of others. The package is handmade with premium and sustainable materials.
The design for Red's perfume bottle is based on the same principles as those of the flip book. With each twist of the package’s lid, empowering words initiate the beginning of a story. The story is revealed upon the opening of the package.
The project is a collaboration with Sahar Orellano and Ida Karinaho.
School project: to create a packaging design and brand identity for PIDA, the international Packaging Impact Design Award 2020. Theme: Awakening the senses